Director of Membership & Marketing

Michigan Audubon is excitedly seeking a seasoned full stack marketer with client and project manager experience to be our Director of Membership & Marketing. This Director will be responsible for leading, developing, and executing all marketing efforts and campaigns across the organization. This position will manage membership growth, renewals, acquisition, and chapter network development. Reporting directly to the CEO, this role is key to the growing and enhancing membership, as well as development and management of marketing strategies, campaigns, and outcomes for the organization.

Founded in 1904 Michigan Audubon (MA) is a staple is in the conservation, education, and research arena. We have customers though-out the State and beyond our borders. Our mission is to connect birds and people for the benefit of both through conservation, education, and research efforts in the state of Michigan. Our small team is seeking a stellar individual, who enjoys hands-on work, to join us on our mission. We work hard and enjoy team activities, celebrating wins, and learning from our experiences. We band together to support one another and make a difference for the greater good. It’s an excellent time to be a part of Michigan Audubon!

Position Responsibilities

• Direct the organization’s marketing and membership efforts to support MA’s mission, support strategic goals and objectives, and increase membership growth/revenue.
• Build and oversee all MA marketing cross-channel campaigns, to include digital and social media, brand management, and content distribution strategies, email marketing, advertising, partnership development, and managing overall execution of the communications goals and plans. Support business development efforts with marketing campaigns.
• Manage and create internal and external branding initiatives throughout the organization, including style and communication guides.
• Oversee website visual design and content management to ensure pages are current and accurately reflect MA’s brand and ongoing initiatives.
• Oversee relationships with external vendors for printing, fulfillment, mail house services, list brokers and other marketing-related activities.
• Establish customized and targeted marketing strategies and deliverables to increase business and increase the visibility of the organization’s programs, events, and initiatives to stakeholders.
• Manage all aspects of membership, including developing and maintaining the membership budget, database, ancillary member benefit programs, and member communications.
• Work with the CEO and team to develop a network for current Chapters within the state, including deliverables and added value proposition.
• Develop membership campaigns designed to grow membership; ensure membership numbers are aligned with industry benchmarks. Leverage market research and analysis to identify target audiences and market trends.
• Develop and deliver new strategies for membership acquisition and retention, to grow membership and membership revenue through innovative practices, data analytics, and collaborative idea generation with MA staff.
• Develop consistent reporting for assessing membership and marketing campaign outcomes and evaluation metrics to assess recruitment and marketing strategies needs.
• Review and enhance the new member onboarding process and evaluate outcomes.
• Develop and execute strategies to maximize MA’s database via data analytics to inform targeted outreach and engagement.
• Supervise direct reports. Provide ongoing support, mentorship, leadership, professional development guidance, and performance reviews to staff.
• Consult with internal stakeholders, members, and vendors on new strategies and messaging.

Required Knowledge, Skills, and Abilities

• Bachelor’s degree required (preferably in Marketing). Master’s degree preferred.
• Minimum of five years of experience in membership and/or marketing, project management, and association (nonprofit) management.
• Minimum of five years of staff management experience.
• Ability to share marketing portfolio with sample work if selected for an interview.
• Strong leadership skills with experience in managing and motivating teams, as well as the ability to collaborate effectively with internal teams and external partners.
• Experience in direct mail, mass email, list management, membership retention, and campaign creation/deployment.
• Demonstrated experience in social media and digital marketing strategy development.
• Demonstrated experience overseeing and/or creating website content strategy.
• Excellent interpersonal and communication skills, both written and verbal.
• Excellent copywriting, editing, and proofreading skills.
• Excellent organizational skills and attention to detail.
• Strategic thinker with the ability to analyze data and trends to drive the decision-making process.
• Ability to demonstrate a high level of integrity, strong interpersonal skills, and advance responsibility and accountability.
• An excellent and active listener who is able to effectively gather, synthesize, and act on feedback from diverse sources.
• Commitment to working with shared leadership and in cross-functional teams.
• Ability to manage multiple projects at a time.
• Excellent time management skills with a proven ability to meet goals and deadlines.
• Able and willing to work a flexible schedule that may include evenings and weekends to support planned events.
• Proficiency in using CRMs (i.e., Neon One), data management software, or digital marketing platforms.
• Intermediate to advanced skills in Word, Excel, PowerPoint, Google Analytics (or similar web analytics platform), and online content management systems; HubSpot experience strongly preferred.
• Must have own transportation and ability to work in Okemos office as well as at events within Michigan.
• Clear background check required.

How to Apply
To apply, please submit via email a cover letter, resume, and three references to CEO Kathleen Mennillo at [email protected] with the subject “Director of Membership & Marketing.” Applications will be accepted until filled. To learn more, please visit www.michiganaudubon.org.

Kirtland’s Warbler Tour Guide

Kirtland’s Warbler. Photo by Sherman Garnett

Supervisors: Lindsay Cain (Michigan Audubon) and Craig Kasmer (Hartwick Pines State Park/MDNR)
Location & Dates: Grayling, Michigan, May 19 – June 30, 2025, with the potential for temporary extension through Hartwick Pines
Employment Status: Temporary/Seasonal
Compensation: A stipend of $2280-$2400 will be paid on a biweekly basis. Weekly hours will average 28, but the guide may be required to work more some weeks. Lodging is included during the period of employment from May 18 – July 1.

Position Overview:

The Kirtland’s Warbler Tour Guide will assist Michigan Audubon in leading Kirtland’s Warbler tours for the public at Hartwick Pines State Park located in Grayling, Michigan.

The guide will be responsible for developing a high level of knowledge of all aspects of Kirtland’s Warbler identification, biology, history, and management in preparation for leading public tours throughout the guide’s employment period.

The guide is also responsible for leading the tour in all types of conditions, including biting insects and windy weather. At times, it may be necessary to wait up to 2-3 hours with participants to see a Kirtland’s Warbler. Typically, about 98-99% of participants get a view of a Kirtland’s Warbler, and the guide will be responsible for maintaining this level of excellence.

The guide will be expected to represent Michigan Audubon in a courteous, professional manner, and to answer questions regarding the organization to their best ability. Communication, education, and outreach are key components to this role in sharing the Kirtland’s Warbler and its habitat with visitors.

Qualifications:

• Demonstrated expertise in Kirtland’s Warbler management, biology, identification, and history, or willingness to obtain it.
• Ability to work as part of a team as well as independently with little supervision, to accept guidance from a supervisor, and to maintain consistent communication with supervisors throughout the contract period.
• Ability and willingness to represent Michigan Audubon in a professional, knowledgeable, positive, and friendly manner.
• Ability to identify and train tour participants in the identification of non-Kirtland’s warbler species present in the Jack Pine community (e.g. Hermit Thrush, Lincoln’s Sparrow, Yellow-rumped Warbler, etc.).
• Ability to tolerate adverse weather (rain, snow, fog, cold, etc.) and adverse conditions (mosquitoes, black flies).
• Ability to lead groups of people over rough terrain and under harsh conditions with clear and skillful communication.
• Strong written and verbal communication skills.
• Ability to live in a remote area / at a great distance from major metropolitan areas.
• Ability to drive a vehicle in sandy conditions and/or rough terrain.
• Willingness to perform other related duties in support of the entire Kirtland’s Warbler project as needed and assigned.

Requirements:

• Possession of current CPR/First Aid certification, or willingness to obtain it. The guide will be responsible for acquiring CPR/first aid certification.
• Willingness to provide own transportation for use during the tours. The guide is required to possess a valid state driver’s license and their own vehicle. Mileage reimbursement during work hours will be provided.
• Schedule: the guide will work up to seven days a week for the entire contract period. The guide will be expected to work an average of 28 hours per week but may be expected to work up to 40 hours per week on occasion.
• Housing: Housing arrangements will be made by Michigan Audubon for the guide. The guide will not be responsible for lodging costs. Depending on availability the guide must be willing to live in close quarters with others.

To Apply
To apply for this position, send an email to Manager of Education and Events Lindsay Cain at [email protected]. Use the subject line “KIWA Tour Guide Application” and attach as a single PDF your cover letter, resume, and a minimum of two professional and/or academic references (names, length of time known, phone numbers, and email addresses).

Position open until filled. Applications are due by April 15, 2025.

Michigan Young Birders Camp Counselor 2025

MYBC campers birding in 2024 at Chippewa Nature Center.

Position Overview: The primary function of the Michigan Young Birders Camp Counselor is to assist camp leaders in mentoring and chaperoning high school campers. Counselors will be assigned 3–5 campers for which they will be responsible.

Qualifications:

• Demonstrated knowledge of/interest in Michigan bird identification by sight and sound.
• Demonstrated knowledge related to Michigan birds and/or conservation.
• Ability to pass a background check.
• Positive attitude and ability to work with high school-aged students.
• Ability to work as part of a collaborative team.
• Represent Michigan Audubon in a professional manner as a designated representative.
• Ability to walk long distances in rugged terrain under a variety of harsh weather conditions. 

Responsibilities and Duties:

• Lead assigned campers in activities as directed.
• Act as a chaperone and provide an example of good behavior during their time with campers.
• Contribute to the camp activities by leading evening activities on specified days.
• Follow the finalized schedule and logistics distributed by Michigan Audubon.
• Stay in the dorms to oversee campers overnight.

Schedule and Commitment: Camp Counselors agree to be present for all of the camp unless specific arrangements are made ahead of time. Camp will run Sunday through Friday, June 22-27, 2025.

Benefits:

• Food, transportation, and swag during camp.
• Lodging for the duration of camp.
• $300 stipend for the week.

To apply: Send a cover letter, resume, and a minimum of two professional and/or academic references via email to Michigan Audubon Manager of Education & Events Lindsay Cain at [email protected]. Applications are due by April 15, 2025.